14 Things You Need To Know About SEO Friendly Site Design

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[1] Many misconceptions exist about what is and isn't search engine friendly website design, according to Shari Thurow, founder and SEO director of Omni Marketing Interactive. Thurow, who recently spoke at the SMX West search marketing conference, says one assumption is that search engine friendly sites are, by default, also user friendly. Many people believe that for sites to be search engine friendly, they must use only text links for navigation. Others think XML sitemaps are essential, or that search friendly sites are inherently ugly. We pulled information from Thurow's SMW West panel, and followed up with her and a set of additional SEO and SEM experts after the event, to clarify some of these false assumptions. We also came up with 10 tips and best practices to make sure search engines - and users - can easily find your website content. What exactly is search engine friendly website design? backlink service "is a user friendly website design that enables websites to be easily found via the crawler-based search engines, other types of search engines, and industry-related websites," Thurow says. Ultimately, the key to ranking well with search engines is "to provide the best content with a good user experience," says David Sorenson, vice president of audience development at Everyday Health. Look at the big picture. Get marketing, technical and user experience people to work together and reinforce the same messages.